Trade Gothic

Trade Gothic is a grotesque sans-serif typeface designed by Jackson Burke in 1948. It has been a popular font for years in books, magazines and newspapers and has recently started to see widespread use on the web as well. Trade Gothic is available in three weights—light, regular and bold—each with matching italics as well as various condensed versions. An updated revision was released by Linotype in 2008 under the name Trade Gothic Next.

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Adobe Fonts includes this family for both desktop and web use (with unlimited pageviews). Get the entire Adobe Fonts collection with all Creative Cloud plans.

Trade Gothic Specimen

Trade Gothic Type Specimen

Similar Fonts

Closest Match on Adobe Fonts (Typekit)*

Closest Free Alternative on Google Fonts

Suggested Font Pairing

Trade Gothic Font Pairings

Pietra
Jul 5, 2020
Get flawless typography on every design project.
The Ellison
Apr 19, 2020
Dada Daily
Jan 11, 2020
Maurèle
Dec 8, 2019
Fonts — Louize, Graphik, Trade Gothic
Henua
Aug 29, 2019
Fonts — Louize, Trade Gothic
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Jeremiah Shoaf

Curated by Jeremiah Shoaf  ·  @typewolf

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